• Opportunity to join of one the global luxury groups expanding into UAE
• Strategic leadership role required to focus on brand building/launch strategy

Our client is a luxury integrated resort set to open in the UAE, designed to redefine hospitality in the region through exceptional service, world-class experiences and innovative design. With a strong global reputation for excellence, the resort will feature luxury accommodation, immersive entertainment and a standout food and beverage offering unlike anything currently in the market.

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  Define and lead the overarching brand and marketing strategy for a portfolio of luxury F&B concepts within a flagship resort


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  Partner with executive leadership and creative agencies to shape concept positioning and guest experience from inception to launch


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  Build brand frameworks and long-term growth strategies that drive awareness, engagement and market differentiation


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  Oversee the development of multi-channel campaigns with a focus on storytelling, brand equity and performance marketing


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  Leverage market intelligence and consumer insights to influence decision-making and future brand evolution


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  Lead and inspire a high-performing team, setting the standard for strategic excellence and cross-functional collaboration

Competitive package, relocation and family benefits.

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  Minimum of 9 years' experience in senior F&B brand and marketing roles within luxury hospitality or lifestyle sectors


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  Proven experience launching and scaling luxury F&B brands within global hospitality or lifestyle environments


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  Strategic thinker with a strong grasp of brand architecture, positioning and long-term growth planning


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  Commercially driven with the ability to connect brand strategy to business objectives and performance metrics


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  Experienced in leading cross-functional teams and managing senior stakeholders and creative partners


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  Skilled in building brands that balance storytelling, guest experience and market differentiation


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  Thrives in fast-paced environments with a start-up mindset and a passion for innovation and excellence


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  Comfortable navigating high-profile projects with multiple stakeholders and tight timelines


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  Willing and able to relocate to the UAE for this high-impact leadership opportunity