- Understand market and buyer needs and use this knowledge
- Design and execute marketing and communication strategy
Our client is a leading manufacturer and worldwide partner for Coated Fabrics. They are renowned for their extensive range of products and commitment to providing exceptional customer service. With a strong presence in the market, they are continually looking for ways to expand and improve.
MARKETING* Define the marketing strategy together with the Marketing Director, with
particular emphasis on generating demand in international markets (EMEA
Region)
* Develop Social Media Channels and generate Community, with the help of
experts.
* Manage events: coordinate events, fairs, and other marketing and
communication activities.
* Build relationships with media outlets.
* Coordinate, review and/or validate marketing artwork and deliverables
* Manage marketing subcontractors.
* Manage budgets for marketing campaigns.
* Evaluate the performances of marketing campaigns.
* Monitor and improve SEO, with the help of experts.
* Establish and monitor KPIs.PRODUCT MARKETING:* Understand market and buyer needs (their needs, alternatives, buying
process, etc.) regarding products and services. Bring the market information
inside the organization so the right products are developed.
* Define the content to communicate and develop documents defining
positioning, messaging, competitive differentiation, and go-to-market
strategy.
* Work with internal teams to ensure readiness and conduct successful
product launches.
* Monitor and provide insights on competitors and target audiences, and
consumer trends in each market.
* Support the marketing needs of Business Development and Sales teams in
this market
- A competitive salary range
- An opportunity to influence the marketing strategy.
- A supportive and inclusive work environment
- Opportunities for professional development and career progression
Take the next step in your marketing career and join a company that values innovation and collaboration. Apply now to become a key player in shaping the future.
