• Page Group SSC|Barcelona (SSC) or London (HQ) located

We are looking for a seasoned CRM Marketeer with Product Management experience to provide maternity cover for an existing role - Group Head of CRM Product Development. In this role you will support the delivery of our global CRM Product Roadmap across all our growth pillars within the group; Michael Page, Page Personnel, Page Executive and Strategic Customer Solutions.

• Oversee CRM Martech Product Roadmap Delivery: Lead the end-to-end delivery of the CRM Marketing product roadmap, ensuring alignment with strategic goals and business needs.


• Continuous Product Improvement: Continuously seek opportunities for product enhancements throughout the product lifecycle using agile methodologies such as workshops, user testing, and feedback loops.


• Stakeholder Engagement: Communicate with stakeholders to understand business objectives, ensuring these insights are integrated into the product roadmap.


• User Story Management: Collaborate with key stakeholders to review, validate, and sign off on user stories for sprint allocation, ensuring clarity and alignment with business priorities.


• Requirement Gathering: Collect and prioritise product requirements from internal teams.


• Dependency Mapping: Clearly outline dependencies to facilitate smooth delivery and mitigate risks.


• Backlog Prioritisation: Support the prioritisation of backlog items in line with the overall product strategy and business objectives.


• Sprint Preparation: Ensure development teams have comprehensive user stories, acceptance criteria, and requirements, and that they understand the desired outcomes of their work.


• Sprint Execution and Review: Contribute to the planning, execution, and review of each sprint, ensuring continuous improvement and delivery of high-quality features.


• Process Refinement: Work with the development team to refine and enhance the development process, promoting efficiency and agility.


• Product Progress Monitoring: Inspect, monitor, and evaluate product progress throughout each iteration, making data-driven decisions to guide the development process.


• Defect Analysis and Resolution: Analyse defects to assess business impact, prioritise resolution, and work with support teams to ensure timely fixes. Support defect reporting, escalation, and resolution processes for all CRM marketing-related issues, ensuring minimal impact on business operations.


• Stakeholder Communication: Effectively communicate with and secure buy-in from a wide range of stakeholders, including executives, directors, and team members across product, data, marketing, and operations.


• Primary Development Contact: Serve as the primary point of contact for development teams and internal stakeholders regarding CRM marketing product development, from inception through to post-launch activities and support.


• Documentation Management: Create and maintain comprehensive internal and customer-facing technical product and training documentation.


• Team Development: Provide individual coaching and talent development to grow expertise within the team, embedding a culture of continuous learning and improvement.


• Issue Ownership and Troubleshooting: Take ownership of troubleshooting issues, identifying, and recommending solutions to the wider team, and ensuring effective resolution of CRM marketing defects.

• Experience in a very multinational environment (+40 nationalities in the SSC)


• Competitive compensation and benefits package in Barcelona, various well-being activity options

• 5+ years of experience in CRM / email marketing and/or technical development.


• Superior product management skills and strategic thinking


• Understanding of marketing tools such as Salesforce Marketing and Pardot


• Demonstrated ability to lead product development using agile methodologies and a scrum team, including sprint planning, user story creation, and continuous improvement practices.


• Strong analytical skills and ability to produce reports and provide strategic recommendations motivated by data


• Proven skills in effectively communicating with and securing buy-in from a diverse group of stakeholders, ranging from executives to team members across various departments.


• Strong analytical skills to evaluate product performance, identify defects, assess business impact, and prioritize resolutions efficiently.


• Experience working in an international multi-brand company with multiple stakeholders is advantageous.

Expected behaviours

• Data-driven in approach


• Enthusiastic and proactive


• Pragmatic, diplomatic and flexible


• Strong and creative in problem-solving


• Intellectually curious


• Resilient - ability to not be put off by obstacles and resistance


• Confident and self-assured


• Culturally aware and international in outlook